Notebook sketches and phones testing Chicken Road

Why Chicken Road Exists

We wanted a kind arcade: fast to read, funny to fail, and satisfying to master. Traffic becomes a rhythm you can learn.

Our Origin Story

It began with paper lanes and marker chickens. We tested timing with finger taps and sticky notes before a single line of code.

We kept what made people smile: readable gaps, playful feedback, and fair patterns. The result is a game that welcomes beginners and celebrates mastery.

Early notebook sketches of lanes and characters

Design Pillars

Kindness, clarity, and efficiency guide every choice—from icon shapes to input timing and performance targets.

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Kindness

We treat failure like a joke and success like a parade. You’ll learn without stress.

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Clarity

Shapes and sounds do the teaching. You’ll feel the beat of traffic before you can explain it.

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Efficiency

We target smooth frames on everyday devices so anyone can jump in and feel great.

Meet the Team

A tiny crew building a cozy arcade you can enjoy anywhere—designers, engineers, and artists who test together.

Portrait of Ava Sharma

Ava Sharma — Creative Director

Chases laughs and clarity. If a feature isn’t kind to beginners, it doesn’t ship.

Portrait of Samir Khan

Samir Khan — Lead Engineer

Makes timing feel tight and predictable, even on budget phones in busy scenes.

Portrait of Naina Iyer

Naina Iyer — Art & UX

Builds shapes and palettes that read well at a glance and sparkle up close.

From Sketch to Beta

A small prototype grew into a readable rhythm game through hundreds of communal tests on shared devices.

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Sketch

Paper lanes, marker birds, and hand-clap timing drills to learn pacing.

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Prototype

First honks and hops showed us sound teaches faster than text.

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Beta

Cosmetic hats, friend races, and festival routes made it into public builds.

The Road Ahead

Community races, festival routes, and a cozy mode are on the way—tell us what you’d love next.

  • Weekly seeds for friend leaderboards
  • Seasonal hats and celebratory routes
  • Assist toggles to fine-tune comfort
Roadmap sketches and sticky notes

Values in Practice

Warm feedback, gentle UI, and budget-phone performance aren’t slogans—they’re constraints we design within.

UI and art values collage

What This Means Day to Day

We test on shared devices weekly, trim noisy effects, and adjust cues that add stress. The game remains welcoming while still rewarding mastery.

Help Shape the Crossings

Join the runs, send feedback, and help us tune timing, laughs, and hats together.